Good presentation design: A key business asset
For many companies, a presentation is a vehicle for communicating big ideas. Whether it’s training staff, generating excitement for the next product, or securing a deal with another company, a lot can be at stake. When first impressions can make or break a deal, you can’t afford to settle for a badly designed presentation.
It’s all about simple information design
People won’t buy what they can’t understand. That’s why it’s important not to let your ideas get buried in a maze of graphs and lengthy text. A well designed presentation can organise even the most complex of ideas into something taken in at a glance.
If an audience understands the key points of a presentation, they will be able to react and understand the message you are communicating.
The real cost of a presentation design
Should you get a presentation designed with external help or with an in-house team? Managers can cringe at the cost of hiring an design agency for a presentation, however a mediocre presentation design can result in delayed decision making, requests for additional information (possibly requiring the creation of further presentations) and perhaps even the loss of a sale.
If any of your competitors have already hired some presentation experts, it could put your pitch at a great disadvantage.
Be memorable with design
Nearly everyone has access to design tools nowadays. Even a person with no design knowledge can find a template to improve their presentation.
For an ambivalent company who sits through scores of pitches each week, a little more visual polish in a presentation design and content can give you the professionalism and credibility required to get your idea over the line. You can make an unforgettable impression with a custom built presentation design, where the theme will be tailored to match your audience and your content.
How lcdc.co can help
We have helped many businesses with stunning presentation designs for screen and print, ranging from PowerPoint to PDF, and everything in between. A small sample of our presentation designs can be seen here.
If you have a presentation design project you are considering, drop us a note and let’s chat.